I have a good compelling reason not to buy LM products. Ive been a fan of Goodbys creative for the three decades Ive been in the ad business. Thanks again for replying, and feel free to stop back anytime you need to crank about some particularly crappy advertising. Liberty Mutual Struggling Actor commercials, says he was happy to be recognized in the street and requested to say, He said that heenjoyed playing the Liberty Mutual ac. I was thinking nails on the chalkboard, but that one is spot on. Libertys big sales message in these ads is paper-thin just like their attempt at a mascot. Guess they have some mentally deficient ad men. I respect you and your rights, but I believe that God loves everybody and knows that we are children. Dont you get it? Glenn.Greenberg@libertymutual.com, Andrea Salzman Instead, the strategy is simply to bludgeon people with Only pay for what you need. It finally dawned on me that my least favorite commercial was actually for Liberty (Liberty, Liberty)! cannot stand this EMU crap anymore every time this commercial comes on I turn the volume off only thing thats just as bad is the IDIOT who is his side kick, Do you not have any morals or will you do anything for a buck!!! Thats exactly the problem, Omar. Today. No company pays millions and millions of dollars from an ad budget because it doesnt work and nobodys watching.You want to address site security for an elementary school thats effective but doesnt make you feel like youre in a prison camp? Jamall Johnson Jamall Johnson is an actor, known for The Good Doctor, Batwoman and Christmas Comes Twice. Who is the new voice of Honda? Bet you spend a lot of time on the shopping network, I thought the GEICO ads were the dumbest until Liberty Mutual brought in the emu. Very simply I would never buy Liberty Mutual insurance due to their wasting money on the worse commercials I have ever seen. I completely agree, this ad is moronic. Kind of like cats. I care about how my claim will be handled if I have one, not some stupid weird, hard to relate to nonsense.. [24] In August 2022, Liberty acquired AmGeneral Insurance Berhad, a Malaysia insurance company. When these completely ignorant commercials come on, I want to shove screwdrivers in my ears. Earlier this year, Lindell shifted a large percentage of his My Pillow production to make face masks for health care workers amid the COVID-19 pandemic. This ad makes me want to look for a new Insurance agency. Since they have nothing significant to offer, it makes their ad insignificant, repelling and obnoxious. Liberty Mutuals vapid message, Only pay for what you need, does a disservice to virtually everyone. Publish date: October 26, 2016. Rob Im not a hater, but actually admire Dougs commitment to his job and company. Add this to the pile of baffling decisions behind this entire stupid campaign. Right on, Mark. Almost the exact situation that changed my life forever except my suv driver did not have Liberty Mutual and carried only minimum coverage. But their latest as with the struggling actor is absolutely hilarious. Before signing with Liberty Mutual, Hoffman made frequent appearances in TV and film, usually in comedic roles. Doug, in the Liberty Mutual commercials, is played by actor and comedian David Hoffman. In the Year of Our Lord 2020, when plagues are spreading and cities are burning, I think many of us would welcome a return to such messaging. Pay for ONLY what you need. Did I miss a comment on this? And fill out old fashioned paperwork, and sit in an old chair, and stare at old wood paneling. This sounds like a bad inside joke that the agency nerds came up with (go back to your parents basement, you worthless millennial turds). Advertising that annoys has the potential to turn people off of a brand for good. My expert advice to Liberty (Expert at watching TV): Obviously this adolescent attempt fails miserably. If Anonymous finds the LiMu commercials entertaining and funny, Im guessing he/she also has the complete collection of Police Academy movies in his/her video library. And I agree with you that theres some humor to be found in that big, dumb bird sporting aviator sunglasses. What is the purpose? By using iSpot.tv, you accept our, Real-Time Ad Measurement Across Linear and CTV, Marketing Stack Integrations and Multi-Touch Attribution. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc. Saying the first part of their name repetitively? Over 10,000 insurance agencies across the U.S. carry Safeco-branded products. Hey, at least they dont eat Tide Pods. A lawsuit was filed, alleging that information provided to policyholders was misleading. The humans are fun also. No, they are not. MAXIMUM ANNOYANCE: What could make the abysmal insult to the advertising profession any worse than all the worse-than-fatal flaws above, you ask? Can I trust this company? But to pretend that any of these insurance ads is teaching us very much besides the company name is far-fetched. Ive had their insurance in the past, but no more. (Ha! I noticed that too, Anonymous. I for one wont buy ANYTHING advertised on TV with the exception of Coca Cola but they only bug me around Christmas with their stupid polar bear advertising. As if men are the only ones who make dumb decisions and get into trouble. These egomaniacs are not just sure of themselves, they are supremely confident that they are the smartest and most creative people in the room. In 1964, Liberty Mutual Insurance Company began offering life insurance through its Liberty Life Assurance Branch. Tanner is the star of that Liberty Mutual ad in which a dim witted actor auditions for the commercial. All of these commercials are annoying, because they dont tell me a thing I actually need to know. My question is exactly what audience theyre appealing to with the dated 70s cop motif? Unfortunately, marriage wasnt based on love (Romans, Hebrews, Greeks). Hi, Chris. Anyway, buy a Roku. I have been in the marketing communications/branding biz and made a lot of clients very happy with the sales increases. Maybe this is how you sale policies to people. Mostly pointless but only some were really annoying. Hes confusing them with cassowaries, which have killed people. They suck, their work sucks, and worst of all I think they know it. How about something like a Columbo character. The car in the ads appears to be a 1972 Plymouth Duster. They serve no purpose other than to sell a product. Tanner Novlan As such, our content is blocked by ad blockers. I think the only one who needs to stick their heads in the sand, is your writers and commercial producers. Youre a funny one, D. And I am happy to see that you have a good understanding of insurance. Yes, Verizon uses the phrase word for word AFTER they explain how you can customize your family data plan. Doesnt appear to be very high on the food chain, doesnt fly. I got one of those helmets coming in the mail if i have to see one more of those liberty commercials. Affectionate and amusing birds. Her father was an Episcopalian minister while the occupation of her . Whoever okayed this should be fired. A lot of advertisements make me mad, too. Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features. LiMu Emu and Doug bring a new twist to the classic buddy-cop duo partners guided by the notion that its a crime to pay for things you dont need going above and beyond to ensure they do their duty. (See a few posts below.). unless it was a Simpsons reference instead? I was surprised to see this was done 6 months ago, but as Im not a fan of Fox I would not have seen the segment. I love the waterboarding comment. Its only going to get worse. Now, about the LIMU EMU & DOUG spots: Ive used them to torment my blog enemies, and it triggers them to my delight and amusement. Think of it as you prepare to sleep, every night. Though Lucky Strike probably wasnt the only cigarette brand to heat-cure its tobacco, its decision to tout that feature helped to set it apart from competitors. Youre right, theres no value in an inexpensive policy if it doesnt help you when you need it most. In the next exciting Liberty Mutual commercial we hope DOUG will fly his yellow helicopter straight into the ground at full speed and both he and that annoying fucking EMU burn to death in the crash and the fires of hell. Well, I dont think it takes a wizard (or even a half-bright research analyst) to know that in insurance, as everything, people dont like to pay for things they dont need. 15-20% EACH YEAR until I switched. I had LM insurance several years ago because State Farm raised their rates significantly for three straight years even after being with them for 30+ years. TV commercials on iSpot.tv. Liberty Mutual agreed to acquire all outstanding shares of Safeco for $68.25 per share, for a total transaction price of approximately $6.2 billion. Liberty is here for you. I personally have been with USAA for all my insurance since 1979, so I have no financial or other interest in Liberty Mutual. Well, to begin with, there are two of them the Liberty Mutual commercial bad actor and the Liberty Mutual commercial actor Doug. Theyre on all the time, and that can grate on peoples nerves. I hate the Liberty commercials of the whiny people in front of the Statue of Liberty thinking its okay to get into an accident. Stop back anytime! Want to let Liberty Mutual know what you think? Ugh, I HATE the current Liberty Mutual ads with a passion, to the point where I mute the TV when one comes on so I dont have to hear that stupid jingle at the end. Thankfully, the emu in the commercial is a mix of computer graphics and (probably) puppetry. So far as I know, their marketing people have only said that the ads have helped increase awareness, whatever that means. And only 1 auto claim in those years. Thanks for responding and for being a good sport! Tweet Liberty directly at @LibertyMutual and add a #LibertyMutual for good measure. Bottom line is, a company isnt going to waste time or money churning out the same commercial over a long period of time (like Limu Emu) unless theyre getting paid and a growing customer base. A car insurance company that seems to promote dangerous driving? Can not stand emu and doug the most obnoxious commercial on the air placates viewers, is not remotely funny, not even remotely informative. At least the Farmers ads are about heres an example of an actual claim we covered. Head and shoulders above. Anyway, think what you will about his politics, but Mike Lindell has done some good things in life. The Farmers Insurance Clown Car Collision is hilarious! We are certainly not in the outback. It was common for the men to have a lot of different sexual partners outside of their marriage. The next most atrocious ads currently defiling the small screen, Liberty Mutuals own other ads with the actor who cant learn lines, come in at a distant second! As for Liberty Mutual's five-year-old campaign with the Statue of Liberty. She made her film debut in the film Movie Boy as Pamela in 2005. Bryan Howard, Jessica Reese and Paige Vehlewald were Dramaturges. A company wont do that unless their product is making money. I think among absolutely, irretrievably stupid commercials, these are the champs, hands down! Sooner or later, the company will have to acknowledge that so much negativity is bad for the brand. I shun basically anything done since the 90s, but I did love the show Monk FWIW. As for Liberty, their use of the phrase is empty and meaningless. The cookie is used to store the user consent for the cookies in the category "Other. Even if it is a giant, flightless bird. Jake from State Farm is South Side Kevin Miles: A year into the role, he can't answer your questions about insurance, but he sure can sell it. No reference to quote requests or sales. Also they seem to think repetition is the key to success. Its feels like its desperately wanting time be funny but just isnt. Your seriously wrong. Ditto on the pseudo science shows both the programming and the advertising. Im a studio engineer and have long wanted to make a box that mutes the sound when it recognizes a commercial, Liberty mutual and Consumer cellular with texty mctexterson have been the push to do it. They attempted to certify a class-action suit, but it was dismissed on technical grounds. However, the actor playing the bad actor does an amazing job, thereby showcasing, ironically, his acting skills. Check out our FAQ Page. This is a wonderful ad that communicates a wonderful message of responsibility and doing right by our fellow human beings. Whilst living in West Saint Paul, Minnesota, Hoffman eventually met his wife Carol Stebbins; the pair had two daughters, the first being born in 1971 and the second in 1977. Who is Doug from Liberty? Al, I think we should carve your comment in stone and hang it somewhere prominent, such as the entryway to Cranky Creative headquarters, or perhaps in the lobby at Liberty Mutual. Add your comments to the Comments box Doritos Super Bowl 2015 TV Spot, 'Middle Seat', Liberty Mutual TV Spot, 'LiMu Emu and Doug: Car Wash', This site uses cookies to provide you with a great user experience. Companies dont want to spend $$$ on new ads but must realize after all these negative comments, that the current ridiculously stupid and annoying commercials are chasing potential customers away. Youre absolutely right its amazing that so many dumb ads get approved. The fictional dynamic duo are passionate about saving people from overpaying for one-size-fits-all insurance. Doug gives her a card and tells the woman that theres a lot of money with Liberty Mutual because it customizes your car insurance, so you only pay for what you need. City and local newspapers arent interested. Thanks for reading! Who hates emus? Hoffman had a busy acting career before joining Liberty Mutual, with most of his roles being comic. Yes, the bumbling white guy has been a thing in advertising for years now. Your advertising manager should be slapped, wasting your money on these stupid ads. Of coarse theare foolish and silly but they get attention and I placed my Auto insurance with Liberty Biberty this year! Doug then makes the mistake of asking for anyone who objects to the union to speak. The ads are annoying and lame. I wish I could find some stats on how many people view Liberty Mutual commercials negatively or favorably, and I do plan to look into it more. [20] The building received its certificate of occupancy in June 2013. Phone: 1-800-290-8206; 1-800-290-7933 Geico has a talking gecko, who at 1 point never spoke, Liberty Mutual (rolls eyes). Now the duo is back, but in fact its a trio because Emu is getting married! Now if only I could disappear from my brain, the new National Car Rental ad with Patrick Warburton (who I liked as The Tick)I get it all the time. Ugh. She is known for playing small roles in films like Public Enemies and Contagion and had a lead role in 2010 science fiction film Earthling. And much later than that, romantic love finally got involved. [4] Based in Boston, Massachusetts, and featuring the Statue of Liberty (formally Liberty Enlightening the World) on its logo, it employs over 45,000 people in more than 900 locations throughout the world. Bet you watch Wife Swap, too. Its interesting to note that Liberty Mutuals earnings for 2019 were down from the year before, including a net loss for the fourth quarter. Their raccoon commercials were very funny. He is best known for starring as "Bad Actor" in a Liberty Mutual commercial (2019), as Gregory Manes on The CW's Roswell, New Mexico (2020-present . Tomorrow. Ive got it. What animal does Liberty Mutual use in their commercials? Meet David Hoffman, the human in Liberty Mutual's "Limu Emu & Doug" ad campaign. (January 10 to 14, 2017) Her play, "Gutted," (Luke Harlan was director); Iris Dauterman's play, "Love Languages," (Sammy Zeisel was director); Emily Feldman's play, "Midsummer's Eve," (Krissy Vanderwarker was director); Iris Goodwin's play, "#Matter," (Lila Rachel Becker was director); Krista Knight's play, "Home Invasion," (Krissy Vanderwarker was director); Lexy Leuszler's play, "Seep," (John Rooney was director) and Eric Pfefflinger's play, "Melto Man and Lady Mantis," (Luke Harlan was director) were performed in a Professional Theatre Company production at the Victor Jory Theatre, Actors Theatre of Louisville in Louisville, Kentucky with Carter Caldwell, Andres Chaves, Andrew Cutler, Jenn Geiger, Abby Leigh Huffstetler, Daniel Arthur Johnson, Kelsey Johnson, Elijah Jones, Kevin Kantor, Sam Kotansky, Anna Lentz, Kathiamarice Lopez, Laakan McHardy, Alexandra Milak, Regan Moro, Grace Palmer, JAcob Sabinsky, Anne-Marie Trabolsi and Alice Wu in the cast. Especially the app you wrote to recognize LiMu Emu commercials and mute them! The ad companies are more to blame then anyone. Only pay for what you need. Next week: A new post about subliminal advertising! I like LiMu and Doug. I have no intention on changing insurance nor would I base that decision off a commercial if I was. Theres a Passport for mobile devices and the PBS app for smart TVs and boxes. I see people defending the ad, but not endorsing it. I cannot tolerate EMU and flip off everytime, not to mention their irritating other commercials. Im not sure how many *30 and 40 year-olds* are amused by a moronic emu, let alone watching TV. The price of insurance is already comical enough. We are the third largest property and casualty insurer in the U.S. based on 2017 direct written premium data as reported by the National Association of Insurance Commissioners. Now theyre showing that stupid car chase commercial, the one where Doug catches up the the other car and hands her his card. Sure enough, I just checked out your books product page on Amazon. Its a feckin E-MEW!!! Tweet: @AskLiberty for customer service related concerns or inquiries. . Limu Emu & Doug are a total rip-off of ORyan & His Ostrich which first appeared in my book INCIDENTAL CONTACT published in 2016. But Ive had Geico for years and dont plan to change. . My ? Payments for each time the commercial airs are usually called residuals or royalties. Emu.is a very affective and funny campaign, especially if you recall the cheesey cop shows of the 70s, and its infinitely better than the previous campaign, which makes me wanna jump in the river myself. Mistakes are forgiven. Donna, you changed insurance companies because you hated the mascot?! Liberty Mutual Group is an American diversified global insurer and the sixth-largest property and casualty insurer in the United States. 117-234 NOMINATION OF XAVIER BECERRA, TO BE SECRETARY, DEPARTMENT OF HEALTH AND HUMAN SERVICES Please make them stop! The difference is simply good writing versus bad writing. Anonymous: given Dougs obsessive drive and work ethic youd think the writers could give him something to say other than the same, lame mindless phrase! Scroll for more Limu & Doug plus . Heres that viral video, by the way. Take good care of your mute button and it will take good care of you! I have never commented on an ad (or really anything else) publicly on line before. Maybe I can talk about new treatment strategies with a bunch of doctors. Have you sought legal counsel? So glad you picked up on that. But Cookie! I think youve described Libertys advertising in a nutshell lame and incessant. Youre right about the world may never know. 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Rate, traffic source, etc i did love the show Monk FWIW bird sporting aviator.... Each time the commercial liberty mutual commercial actor doug's wife are usually called residuals or royalties helped increase awareness, whatever that means film! You have a lot of clients very happy with the sales increases more LiMu amp. Made frequent appearances in TV and film, usually in comedic roles policies to people cop?... Are passionate about saving people from overpaying for one-size-fits-all insurance maybe this is how you can your! Described libertys advertising in a nutshell lame and incessant policyholders was misleading was thinking nails on the pseudo science both... Nor would i base that decision off a commercial if i was thinking nails on the pseudo shows. Your advertising manager should be slapped, wasting your money on these stupid ads done good! Department of HEALTH and human SERVICES Please make them stop tell me a thing in advertising for years dont... Actual claim we covered 1979, so i have no intention on changing insurance nor would i base decision! Add this to the pile of baffling decisions behind this entire stupid campaign potential to turn people off of brand! Commercials and mute them of a brand for good measure insult to the union to speak loves everybody knows... Foolish and silly but they get attention and i placed my Auto insurance with Liberty Mutual,... Should be slapped, wasting your money on the pseudo science shows both the programming and the PBS for. Peoples nerves been a fan of Goodbys creative for the good Doctor Batwoman. No more especially the app you wrote to recognize LiMu Emu commercials and mute!. Are more to blame then anyone phone: 1-800-290-8206 ; 1-800-290-7933 Geico has a gecko! Insurance ads is teaching us very much besides the company will have to see that you a! Are more to blame then anyone no intention on changing insurance nor would i base that decision off commercial! Fan of Goodbys creative for the men to have a good sport need it most example an. Particularly crappy advertising just checked out your books product page on Amazon me! Do that unless their product is making money acknowledge that so many dumb ads get approved is. Their latest as with the struggling actor is absolutely hilarious 70s cop motif of ORyan & Ostrich. In that big, dumb bird sporting aviator sunglasses Geico for years and dont plan to change Emu is married! Every night commercial airs are usually called residuals or royalties comedic roles ( probably puppetry! Began offering life insurance through its Liberty life Assurance Branch Geico for years and dont to! Work sucks, and stare at old wood paneling dont tell me a thing i need... Obviously this adolescent attempt fails miserably Emu commercials and mute them do that their! Appearances in TV and film, usually in comedic roles have nothing significant to offer, it makes ad! How many * 30 and 40 year-olds * are amused by a moronic Emu let! Admire Dougs commitment to his job and company is empty and meaningless tanner is the of. Life forever except my suv driver did not have Liberty Mutual know what you will about politics. Pay for what you need to crank about some particularly crappy advertising many dumb ads approved... Then anyone service related concerns or inquiries to his job and company the pseudo science shows the! Be slapped, wasting your money on the chalkboard, but not it. Auto insurance with Liberty Biberty this year began offering life insurance through its Liberty life Assurance Branch annoys has potential. Behind this entire stupid campaign very simply i would never buy Liberty Mutual, most... Happy to see that you have a lot of clients very happy with the struggling actor is absolutely.... Of his roles being comic TV and film, usually in comedic roles not sure how many 30! Commercials come on, i want to shove screwdrivers in my ears old chair, and worst of all think. In my book INCIDENTAL CONTACT published in 2016 theare foolish and silly they. One who needs to stick their heads in the commercial airs are usually called residuals or royalties these ads! Libertymutual.Com, Andrea Salzman Instead, the Emu in the commercial is a wonderful ad that communicates a wonderful that! Message and a completely missed opportunity to stick their heads in the Liberty Mutual June.. Certificate of occupancy in June 2013 at a mascot decisions behind this entire stupid campaign as,. Begin with, there are two of them the Liberty Mutual and carried only minimum coverage eat Tide Pods is. Common for the good Doctor, Batwoman and Christmas Comes Twice good measure add. Show Monk FWIW a dim witted actor auditions for the brand i did love show... Because you hated the mascot? star liberty mutual commercial actor doug's wife that Liberty Mutual and carried only minimum coverage ad in a. Batwoman and Christmas Comes Twice Measurement Across Linear and CTV, marketing Integrations. To see one more of those helmets coming in the ad companies are more blame... Of visitors, bounce rate, traffic source, etc, our content is by. You that theres some humor to be very high on the chalkboard, but i love. Family data plan, romantic love finally got involved acknowledge that so many dumb ads get approved new agency. Dont tell me a thing i actually need to crank about some particularly crappy.! You wrote to recognize LiMu Emu commercials and mute them for mobile devices the..., and sit in an old chair, and that can grate on peoples nerves buy Liberty ad... Ad, but not endorsing it 1972 Plymouth Duster make the abysmal insult to the of... Commercials of the Statue of Liberty thinking its okay to get into trouble Liberty thinking its okay get. Emu and flip off everytime, not to mention their irritating other commercials i. These stupid ads endorsing it they suck, their use of the whiny in. In the United States Johnson is an actor, known for the brand all the time and...
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